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Lessons for Starting a Monster YouTube Channel

Video marketing can seem hard, but it's crucial to promote your business. You can create videos about your product or service, customer testimonials, educational content and more. The key is to make sure you're providing valuable and engaging information.

Video sets you up as the expert. It creates authority.  And it can also serve as a great way to build relationships. Keep in mind that video should never be used as a sales pitch, but rather an opportunity to engage and educate your target audience.

When creating videos for marketing, make sure the content is relevant and interesting. Make sure you have scripts prepared so you don’t miss any key points. 

But, before jumping in and creating a video channel on YouTube, there are a few things to keep in mind. 

Don't Worry About Others' Opinions

Friends, family, and the audience generally do not care about your videos. Worrying about their opinions can hold you back. They are too busy worrying about their own lives to sit around critiquing your videos.

Provide Value and Find Your Niche

The importance of providing value to viewers and finding your niche over time is crucial, especially with network marketing. By focusing on creating content that resonates with your target audience, you can build a loyal following.

Capture Attention with Titles, Thumbnails, and First 30 Seconds

Titles, thumbnails, and the first 30 seconds of a video are necessary for capturing viewers' attention. These elements should be compelling and intriguing to entice viewers to click and watch the full video.

Don't Focus on Gear, Leverage Your Advantage

At the beginning, it is advised not to focus too much on gear. Instead, find and leverage your unfair advantage, which could be your unique perspective, skills, or resources.

Outsource Video Editing to Save Time

To free up time for other important tasks, it is recommended to outsource video editing. This allows you to focus on content creation, audience engagement, and strategic planning. Sure, it costs some money to do this, but your time is valuable as well.

Sharing on Social Media

Don’t forget to promote your videos with the right social media channels. Sharing links of your videos can help you reach a larger audience and get more views on YouTube or other video sharing sites. Posting across multiple platforms can also help increase visibility and build relationships with prospects.

For an excellent video that lays out how to build a monster YouTube channel, watch the full video.

Full video available Here

This article was published on 16.11.2023 by John Houck
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