Build Your Network With IBO
If you've been on the internet for more than a few minutes, you'll know that social marketing is big business. It's a great way to attract a huge number of buyers to your product. Not only that, it allows you to target extremely narrow markets too.
You will have heard by now that about 97% of home businesses fail within the first year. There are many reasons why people have trouble getting their business going. I think high up on that list are support, advice, and motivation.
Many people try and work in isolation. Sometimes they're even afraid to share what they're doing with their own family. They fear the negativity and general disbelief that might come out.
As marketers, we like to share what we're doing. It's advertising after all, isn't it? But more than that, as human beings, we like to connect with like-minded people. While we may boggle at the 1.6 billion users Facebook now has, it demonstrates that human need for social connection.
IBOtoolbox is not going to tread on Facebook's toes. But it does do a great job in bringing marketers together. Not only, that, the site has a very good Alexa and Google ranking, and brings in a lot of organic traffic. There are about 300,000 visitors every day, and roughly 96% of those are non-members of IBO.
There are many features in IBOtoolbox membership. As with most sites, you can pay for more traffic if you want, but you do get a great deal for free. Each advertising "credit" is equivalent to five text-ad impressions. Banner ads cost more. You'll receive several thousand credits just for joining, but these can go quite quickly.
It's a busy site. The "Wall" is constantly updating with new posts from members. These are simple text messages which can contain one link. When you post an article, a message is automatically generated on the Wall. You can only post 2 articles per day, but you'll receive 100 credits for each original article. These can contain HTML, so images and videos are fine. You also receive 5 credits for posting a comment on someone else's article.
The IBOtoolbox site is well supported and closely moderated. Spam accounts are quickly spotted and deleted. Everyone is encouraged to use their real names and photos, and not business logos. All is explained in the very comprehensive training system, which is actually hosted on another website. Watching the training videos gains you more ad credits, as does attending the twice-weekly webinars.
There is a family of related sites that focus on specific things like banner ads, classified ads, video hosting and sharing, and so on. These are useful add-ons to the IBOtoolbox site, some of which do require a subscription.
I hope I've shown that there is a lot of potential in the IBO system, and you can do plenty with it with paying for extra features. It is a friendly and welcoming place, so give it a try when you have a moment.
