Why You Need Leads For Any Business

If you are new to network marketing then I am going to describe this scenario in a way that you will understand the concept of lead generation.

The Nike Concept

So you have a business. Let us say that your business is the new Nike store. Brand new, just advertised its new Nike Air Max Jewell Women’s Sneakers.

There are big, bold flyers on the store’s windows.

The doors open at 8am and over 3000 people walk past Nike’s storefront.

Out of those 3000 people only 900 actually enter the store to take a look at the sneakers because they are interested in it.

Attract People To Your Business

Just like Nike’s store, those 3000 people represent the human eyeballs on your own business. So you must create a “store front” that presents an offer that is intriguing in order to draw people into your business.

This storefront is a lead capture page in your business.

Now although Nike shows its offer to 3000 people, notice how only 900 people enter the store. The doors of the store is like your lead capture page opt-in fields.

This will happen to your business as well. Only a few will be interested in your offer and so provide their contact details on your lead capture page for more information.

Not Everyone Will Buy From You On Day One

Nike does not expect that all 900 of those people will buy something on the first day, so what do they do? They continue to advertise on television, on the internet to remind the initial viewers about their offer.

This reminder is represented in your business by your follow up sequence. Even though people may opt-in to your lead capture page, not everyone is going to purchase your product on the first day.

You must follow up with them everyday until they become buyers.

So to continue the story, 100 out of the 900 people that entered Nike’s store, purchases the Jewell sneakers on the first day. The other 800 Nike will continue to show their advertisements to them which will always remain fresh in their minds until they are ready to purchase.

The Importance Of Leads

This is the reason why you must have leads for your business and if you understand network marketing by using the above scenario, then you will understand why it is important to always share your offer with as many people as possible on a daily basis.

The more people who sees your offer, the more people who are likely to ask for more information about your offer and the more sales you are likely to get.

If you want more sales, the simple answer is, show your offer to more people.

How can you do this?

A Done-For-You Marketing System

The traditional model of network marketing limits your ability to connect with thousands of people on a daily basis to present your offer.

What if you can automate your business so that your offer can be presented to as many people as you want on a daily basis to get those sales.

I am using a done-for-you marketing system that helps me automate my business, get leads to my offer and convert them into sales. Are you looking for an easier way to drive more sales to your business? Then I recommend the Lead Lightning marketing system to help you do so.

Have a look at it here then reach out to me and I’ll show you how to get the best out it.