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Why Network Marketing is such a Hard Sell and How to Solve It!

So you're about to pull your hair out, you're frustrated, you're wondering what does it take to get people to "see" the potential of your opportunity. Even if you have all the leads you can handle, there's an inherent issue that must be addressed or it's going to take a monumental effort not only to build your front line, but turn them into productive builders themselves.

If we take a step back and look at the big picture from a distance, we can begin to understand the root cause of the problem, and, we can then go about coming up with a solution.

So, what is the root cause? 

It lies in the name of the business model itself! Network Marketing! What???

Your prospect whether or not they have had any previous Network Marketing experience is thinking this:

#1 - I don't have any network other than family, friends and maybe some co-workers, a few folks from the Gym, or Church. And no one wants to go thru the abuse of chasing any of those people with a Biz Op.

and #2 - I don't know squat about marketing.

No matter how much they love the products, the comp. plan, the idea of exponential residual income, they can't see how they could actually "do" what it takes to succeed.

If they can't "see" themselves overcoming the no network problem, and can't "see" themselves learning enough about marketing to be effective within their lifetime, they are going to opt. out. 

I have a strong belief that more people that we would suspect actually believe in the Network Marketing business model, they know it is making a lot of people wealthy, but, they can't wrap their head around how they themselves can make it work for them.

I have spent many a sleepless night trying to come up with a solution in my own mind that would completely change how the prospect viewed the opportunity. I studied all the training resources I could find and after settling on what I believe to be the best in the Industry, I had an idea pop up in my brain that was by no means new, but maybe not as focussed on as it should be.

As any top earner will tell you, keep your company name out of the public and only reveal when specifically asked by your prospect (after you have a relationship). There are a number of reasons, but two of the biggies are (1) as soon as they google it, they enter "everything's a scam world", and (2) If something goes south with your company, you want your tribe to have joined "you" not necessarily the "company".

So with that in mind, what is the solution to the no network, no clue about marketing concern your prospect is dealing with?

It kinda gets back to the old "the guy doesn't want a drill, he wants a hole" concept of marketing.

Your prospect doesn't care about the company name, or much else specific to your opportunity. They care about one thing...can this work for me so I can solve my money and/or time problem. 

So, what if the solution comes first, a 3rd party training system that once they see it removes all doubt.

They "see" a step by step system for learning marketing from total novice to professional level, and, they learn how to not only generate all the leads they can handle, the leads are coming to them, not the other way around.

Your prospect not only can "see" they can actually "do" this business, but they also now know exactly what to do when they begin enrolling people.

Now you have true duplication, a team of people all fully confident Network Marketing will work for them, being taught by the very best trainers on the planet.

I'll leave you with a shameless link to a webinar registration page. I guarantee, you will be impressed. This webinar is just a sample of the type of training your new prospect will have access to.

Here the Link: https://elitemarketingpro.com/r/9B10c

If you have any questions or would like to just chat, my name is Scot (1-210-629-2367)

This article was published on 06.02.2019 by Scot Henry
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