Your Real Objective in Network Marketing
Today, I want to share your REAL OBJECTIVE in network marketing. Many people mess this up, so I hope to clarify it.
First off, it seems like most people are looking for the heavy hitter who will join their team and make them rich. If they could just find that one GO-GETTER, life would be great.
This is a big mistake. Why? Because very few people are really heavy hitters. I would guess that less than 1 in 1,000 people who join your team will be a heavy hitter.
Simply put, they are a rare breed. When they join your team, they crush it in the business, but if you're only looking for this type of person, you are leaving LOTS of money on the table.
Rather than look for the heavy hitter, what you really want to do is find creative ways to help MORE PEOPLE DO a LITTLE BIT MORE. You want to find simple ways for the little guy to build a stable, part-time business, earning an extra $200 to $500 per month.
Network marketing is about a lot of people each doing a little bit consistently, month after month, not one person doing a lot.
I can't speak for you, but I would rather have 1,000 people on my team each sponsor ONE new person a month, than have 100 people each sponsor 10. By following this approach, more people would grow their commission check. This would lead to higher retention rates and more duplication.
The real key to success in our industry is duplication. That's right, DUPLICATION. You want to have a simple system ANYONE can follow and duplicate. You want step-by-step instructions anyone can follow and sign up 1-2 new distributors or customers each month.
This is the key to building a big team in our industry. Big teams are nothing more than lots of small teams.
To make six figures per year, help approximately 25 to 100 people make $200 to $500 per month. To make seven figures per year, help 250 to 1,000 people make an extra $200 to $500 per month. That is how you build a big team in network marketing: by helping the little guy succeed!
Starting today, stop looking for the heavy hitter. Instead, keep your eyes and ears open for people who want a side hustle, for people who want to earn an extra $200 to $500 per month. These are the people you are really looking for.
By finding lots of these every day normal people, you're bound to stumble across a few heavy hitters. And even if you don't, you still have a solid team.
About the Author
Chuck Holmes is an author, blogger and network marketing professional. He lives in sunny Florida with his wife, Rachel. He's been a network marketer since 2002. Learn more about his opportunity here.
